It has been continuously revised since for improved ride quality, easier steering effort, improved brake pedal feel, and increased safety and convenience. It's reasonably quick with the available high-output 4.7-liter V8. It can tackle steep slopes, slog through mud, and plow through snow. Grand Cherokee is a solid vehicle that can go anywhere. You could park a Limited with gold wheels and matching gold pinstripe in your driveway and everyone would know you'd achieved the American dream. It served as a symbol of success throughout the 1990s. The Jeep Grand Cherokee combines luxury with impressive off-road capability. Why is Grand Cherokee so successful? For starters, everyone knows what it is. The marketing people for every SUV sold in America list Grand Cherokee as a competitor simply because Jeep sells so many of them. In one month, September 2003, Jeep sold 16,410 Grand Cherokees, which would not be a bad half-year for the Mercedes M-Class or BMW X5. Grand Cherokee sales outrank such popular nameplates as Tahoe, Suburban, Yukon, Expedition, and Durango. Jeep sells about 220,000 Grand Cherokees a year. Grand Cherokee ranks among the best-selling SUVs in America. The point is, people still love the Grand Cherokee even though it's been a familiar site for some time now.Īnd they continue to buy them. Granted, the 2004 models feature a new front fascia that updates and freshens the looks. Granted, it was an Inferno Red Overland model. ![]() Yet our 2004 Grand Cherokee drew admiring glances and comments everywhere it went. Introduced more than a decade ago and redesigned five years ago, it lacks the refinement found in the latest wave of SUVs.
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